Brian Head Intel Krzhanich called the problem of increasing the refresh cycle of personal computers. A top manager said that now users change computers every six years, instead of the previous four.
"Today, the smartphone easier to update than the old computer. We need to correct this situation ", - said Krzhanich. CEO noted that Intel will seek to increase its efforts in this direction and will introduce a number of new technologies that make people upgrade their PCs.
Analysts Technalysis Research, many users rather old computers to access the Internet, watch videos on YouTube, correspondence in social networks. In addition, PC users prefer to change the individual components of your computer to improve its performance: change the hard drive to the SSD, do the upgrade the graphics card, add RAM.
One possible reason for the increased cycle is considered the new Windows 10, which works well on Intel's Sandy Bridge family of processors old, issued five years ago.
In this sense gamers - the most preferred contingent for Intel. They update their computers for 1-2 years, and the transition to 4K-video and virtual reality can accelerate this process.
Earlier Technalysis conducted a study and recommend to private users and companies to change PCs every three years - or on their support and maintenance costs would be too costly.
"The average five-year personal computer for the time of your life costs the owner about how the two PCs under three years", - the authors of the study.
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